Those who don't sell on the web risk big: the alarm of 800 managers in Vicenza

From marketplaces to logistics, through payment cards and marketing. Yesterday at the Vicenza Convention Center the district of online sales in the Northeast gathered: success beyond expectations for Ecomm. Four hundred and fifty companies represented, over forty speeches: among the speakers Amazon, Ebay, Poste Italiane and PayPal. The owner of Velvet Media, Bassel Bakdounes: "Companies that are not yet online ask us for help, professionals have the tools to help them in this paradigm shift in business".

Ecomm's goal was to tell entrepreneurs about the latest frontiers of online sales. From marketplaces, where the user buys using the latest digital payment systems, to the marketing and communication needed to sell, without forgetting the logistics-related issues. In the dining room there were managers and managers of internationally renowned companies. Over forty speakers have designed the future of online sales, including artificial intelligence and predictive like, between algorithms and increasingly instant orders management, in front of 450 companies represented by eight hundred managers. On the stage representatives of Amazon, Ebay, AliExpress, PayPal, Poste Italiane, Bracchi Group, Storeden, Cifnews group, Hoepli, university professors, politicians and top players in the world of logistics, payment cards, ecommerce and web marketing.

"Entrepreneurs have no choice: sales will increasingly move from physical to virtual spaces," explains Bassel Bakdounes, owner of Velvet Media, a Treviso agency that organized the event in collaboration with Dimecom, Poste Italiane and Storeden. «But handling marketing and online sales is a complicated job, always in progress: a job that needs strategies studied in detail, capable of making use of techniques that only professionals can know. Many entrepreneurs are asking us how to structure themselves to make money online, we get their cry for alarm. Some fear the retail apocalypse, which is already happening in the United States. We are here to give them the professional tools to do business on the web ".

Ecomm has shown that there is sensitivity around the topic. An event that, at the first edition, has already registered a peak of interest beyond all expectations. Innovation in the world of ecommerce runs at an impressive speed and we are now facing unpredictable scenarios until a few years ago, in some ways it seems to have ended up in an episode of the Black Mirror television series.

For this reason, Velvet Media has already decided to turn this event into a regular, annual event, dedicated to all the latest trends in the world of online sales. And it will continue to do so by asking the most important companies, worldwide, to explain to the Northeast entrepreneurs the border beyond which they are pushing.

"The Northeast has in its DNA the vocation to economic leadership – concludes Bakdounes – We hope, with events like these, to spread that digital know-how that will dominate the markets in the future".