Not even the Disney battleship has succeeded in the enterprise. Advertising as much as possible. World tour. But nothing. Angelina Jolie no longer pleases the public. Because however you look at it, the box office performance of Maleficent 2 is below expectations. Especially in the United States. Where the newspapers headline that "has barely passed Jocker». A resounding setback. Considering that the name Angelina Jolie is still synonymous with big diva.
The sequel to Maleficent grossed $ 36 million in the first weekend of home programming. More than 40 were expected from parts of Disney. Considering that the first film had reached 69.4 million in the summer of 2014, the disappointment of the producers is so great. Small consolation, in the rest of the world the film, which also starred Dakota Fenning is Michelle Pfeiffer, earned 117 million dollars (just over 4 million euros in Italy, where it ousted Jocker). Too few for a blockbuster costing 185 million. To which must be added the enormous economic efforts of marketing and advertising.
It seems that something has broken between Angelina Jolie and the audience going to the cinema. For 15 years he has been unable to find the key to tune into them. Whether in front of or behind the camera, there is no difference. The days in which it dominated with successes like are very far away Lara Croft. A young actress who was conquering Hollywood.
Today Angelina Jolie is an international diva. And much more is expected of her. If it is understandable that some more niche projects interest a smaller audience, when acting in high-budget blockbusters, expectations are definitely high.
Worse is when you put the camera behind you. Angelina Jolie's directorial films have won awards and accolades. But not the spectators. The lowest point was with By the sea. The movie that sanctioned the divorce with Brad Pitt it was a crazy flop. Despite the presence of the golden couple from Hollywood. that had so much made us dream with Mr. & Mrs. Smith in 2005.
If you think about it, it is from that date that the box office doesn't really smile at Angelina Jolie. In recent years it has dedicated much more to humanitarian causes than to cinema. But this does not justify the disaffection of the public. Has he lost the magic touch? Or, more likely, his tastes have changed differently than his fans.
BROWSE THE GALLERY AND WATCH THE FILMS THAT HAVE MADE IN THESE YEARS. HOW MANY HAVE YOU SEEN?
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https://www.amica.it/2019/10/21/858149/
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