Press release 18 October 2019
Monoprix products now sold by Toupargel: Toupargel and Monoprix sign a strategic partnership
In Lyon, October 18th, 2019 – Toupargel and Monoprix concluded a franchise agreement on October 8th. Signed by Jean-Paul Mochet, President of Monoprix, and Romain Tchenio, CEO of Toupargel, this agreement provides for the integration of Monoprix products in fees and groceries on all Toupargel sales channels.
Toupargel will offer its customers 1,400 references Monoprix
This agreement reinforces the unique positioning of Toupargel's "multi-specialist" foodstuff capable of delivering to all French households. It allows it to expand its ranges with a complete food offer in fresh produce, groceries, organic and frozen available throughout France.
The Monoprix brand will be able to extend its territorial network to 36,000 French towns and thus reach a new clientele living outside city centers. This partnership will also allow its loyal customers to receive their favorite products throughout France.
Thanks to Monoprix, Toupargel strengthens its position on fresh food and groceries
After proposing Naturalia's range of organic products, Toupargel is once again extending the breadth of its offer by including in its catalog 1,400 products from the Monoprix brands, Monoprix Gourmet, Monoprix Bio, Monoprix Je suis Vert and Monoprix Bebe. This number of references is destined to evolve over time.
Monoprix products will be available on Toupargel.fr at the end of November. Each customer can order online or by phone all his favorite products from Toupargel and be delivered to his home.
- The confidence of the Monoprix Group reinforces our "all food" strategy and enhances our delivery service throughout the country " according to Toupargel.
Monoprix indicates "This partnership enriches Monoprix's range of e-commerce offerings and allows us to offer our products where the brand is not physically established. It is therefore a real asset to develop our presence throughout France. "
About Toupargel
Toupargel, the French leader in home delivery of food shopping, offers daily products in fresh, groceries and frozen. Its offer includes more than 4,500 references of fresh produce and groceries as well as 1,200 frozen product references. Its wide network of agencies in regions, allows it to deliver free *, everywhere in metropolitan France, in 48 hours.
The Group employs nearly 2,400 people and has 600,000 customer households. Since 1947, Toupargel works for a local service with ease, by phone, on its sales site www.toupargel.fr and via its mobile applications.
* From € 25 order.
Press release 18 October 2019
About Monoprix
Monoprix is a sign of the CASINO GROUP. Downtown business leader with a presence in more than 250 cities in France through 3 sign formats (Monoprix, monop 'and Naturalia). Monoprix operates around 800 stores, has 21,000 employees and has achieved, in 2018, 5 billion euros of activities.
For more information, company.monoprix.fr
Media Contacts
Toupargel Press Service
Monet + Associates
Florent Aitelli – [email protected]
Guillaume Constantin – [email protected]
Pauline Vial – [email protected]
Monoprix Press Office
Thomas Marko & Associates
Sylvain Camus – [email protected]
The company Toupargel Group SA published this content, the October 18, 2019, and is solely responsible for the information contained therein.
The contents were disseminated by Public unrevised and unrevised, theOctober 18, 2019 14:04:05 UTC.
Source link
https://www.zonebourse.com/TOUPARGEL-GROUPE-5688/actualite/Les-produits-Monoprix-desormais-vendus-par-Toupargel-Toupargel-et-Monoprix-signent-un-partenariat-29416998/
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