BBVA: "The work culture is horrible, they exploit you to the fullest, if you are an executive, you will easily be working 12 hours, especially if it is the end of the month. "
Balloon: "Really, you spend many hours. You have to work on weekends. Lack of qualified managers. Gossip. "
Inditex: "Zero balance of life. Although the official schedule is from 9:30 a.m. to 6:30 p.m., the area director will say that you have to do an additional 10 hours per week for free. "
It is quite likely that these comments do not sound like anything to you, nor have you heard about the place where they appear, but from now on you will become more familiar with them. These are some of the 'reviews' or valuations left by employees or former workers of Spanish companies in Glassdoor, the 'Labor Tripadvisor' that this same Thursday disembark in Spain. The largest website of opinions on companies and jobs globally (50 million comments and ratings on a total of 900,000 businesses and 67 million unique monthly users) lands in our country. So, bosses, it's time to prepare.
This portal of job reviews that has become a job page with all kinds of services comes to our country after more than 10 years in the market, settle in more than 12 countries and have about 800 workers across the planet An already long-established startup that has worked its fame by being the preferred place for all types of employees globally to let off steam about your work situation and speak with total naturalness (and hardness) of your passage through one company or another. Oh, and for earning, with this transparent openness, the fear of big companies like Spacex.
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"The truth is that we decided to come to Spain after seeing the number of users that already entered from this country in our portal and that both consulted offers and left comments on their jobs. In total, Glassdoor had up to 77,000 jobs, 69,000 comments and ratings and 3,700 companies of Spanish origin listed on its 'site' before launch, and the idea is that after the web is finally launched the numbers multiply, "he explains John Lamphiere, vice president and CEO for EMEA of Glassdoor, in conversation with Teknautas.
This manager of Irish origin ensures that the goal is approach all kinds of Spanish companies and make the labor market much more transparent and clear than now, obviously following the style of the brand. "In the end, at the international level we always stayed in large multinationals such as Telefonica, BBVA or the Santander Bank, but we also want to have valuations and job offers for the smallest SMEs in Spain, "he says.
Profile of Amadeus on Glassdoor. (Photo: Glassdoor)
How are they going to get this? Lamphiere says they will offer a more complete service than any other similar competitor. "We have the 'reviews' and the comments of employees and former employees, but our information goes much further. Any candidate who enters our website looking for some type of information about the company to which it will apply can see the opinion about the CEO, salary ranges, the type of interviews they do or the jobs they offer. And all for free and validated by our filters. "
In addition, this platform does not forget about the employers, the great victims of the comments, but tries to give them something good in exchange for putting themselves in the shop window. Even offers them exclusive data for their managers, which multiply if you opt for a premium version (yes, there is a paid version for business). "We give them data on the valuations of their current workers, and of the past, information on how many people are interested in their offers and their own company … The idea is that with Glassdoor businesses are more transparent and know what they really think of them and how to improve it"says Lamphiere.
Glassdoor is not alone
However, Glassdoor is not alone in the fight for this sector, but there are already some 'made in Spain' examples with enough information in its databases. We talk about projects like Workopinion. A platform mounted by the Balearic Petra Mestre and that, although it looks like Glassdoor, it also has certain differences, as the founder herself recalls. "Obviously, everyone in this sector knows Glassdoor, but I think that we differentiate some key points, especially related to the project philosophy", Mestre points to this newspaper.
According to this Spanish entrepreneur, her startup was born with the idea of generating a change in work practices and helping workers report abuse and poor conditions. Glassdoor is a great business. "I think ours is much more focused on the worker and in helping you to denounce what happens to you in your job, this multinational platform in the end is a kind of business consultant that sells its services. Take advantage of what is generated on your page to place possible changes in processes and actions to companies that allow them to improve the relationship with their employees, "explains Mestre.
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Finally, the Balearic believes that its platform offers space to all types of workers while Glassdoor stays much more in the environment of multinationals and large companies. "We give space to waiters, repleteners, delivery people … Glassdoor is much more for office people and large multinationals. Anyway, I think it is clear that the arrival of this actor in Spain opens a new time for all similar platforms. "
"Companies must change their culture"
This Mestre account is clearly seen when focusing the business model of the North American platform. Although much of the content generated and the fame gained is due to users who they decide to write without hair on the tongue (and anonymously), his speech focuses much more on the business side. They base a good part of the business on giving impact information to all types of companies to improve their image, although sometimes it costs. "We know that in Spain it still costs transparency and that some information such as salaries or conditions offered to workers is usually kept private, but these businesses must change their culture. And we at Glassdoor encourage this change, although we know it's difficult, "explains Lamphiere.
The theory is simple. If you treat your employees well, you will receive good reviews that will allow you to have a good score and generate interest in the candidates to apply to your vacant jobs. But everything is not so easy. Just a few months ago, a great investigation of the newspaper 'The Wall Street Journal' showed that giants like SpaceX (the aerospace company of Elon musk) they falsified their scores on Glassdoor urging its most loyal employees to leave their positive comments or there were even managers creating specialized teams only to improve their reputation on this platform.
Lamphiere defends himself by ensuring that they fight against these types of practices. "We know what it is impossible to control all comments, but we try to put as many filters as possible. In the case of opinion makers, although opinions are anonymous, they must ensure that they work or have worked in that company adding, for example, your personal data and your social networks, and in the case of employers, we try to analyze if there are peaks of strange comments or if what is said does not correspond at all with the rest of the comments. "
To the question of whether precariousness can cause scandals like this also occur in our country, since Glassdoor are quite clear. "We do not believe that no company can control the score and the valuation only with this type of actions, because comments and information come from so many parts that it becomes impossible. "Of course, the service has just begun and will have to wait to see how the Spanish companies take bad scores or criticisms Of the existing ones, we already see some controversy: Telefónica has a 3.8 out of five, Banco Santander a 3.1, BBVA a 3.4 and Inditex a 3.1. The global average is 3.4.
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https://www.elconfidencial.com/tecnologia/2019-09-20/glassdoor-espana-lanzamiento-reviews-empresas_2239791/
