A shock clip in the United States to fight shootings in schools

"Survive the school this year with these must-have supplies # Essentials of the Entrance"TheSandy Hook Association, present his fake advertising shock to raise awareness against shootings. The association was born the day after a slaughter in 2012 at a school of the same name in the United States. 26 people died including 20 children.

The clip begins like an ordinary advertisement in which the young people present the supplies in the school premises. But very fast, the tone changes, the music is heavy. The children start running in panic in the hallways, break the windows with their skateboards, use their sports socks to make a tourniquet with one leg and write a SMS farewell to their parents, hidden in the toilet.

The spot ends with this sentence:

"It's back to school, and you know what it means"

VIDEO – The shock clip of the association Sandy Hook Promise