Amazon, for Black Friday opened a shop in San Babila in the heart of Milan

Amazon opens his own shop in San Babila in the heart of Milan. «The products offered on Amazon for Black Friday 48% of them come from Italian third-party companies, 12,000 partners, among which there are mainly small and medium-sized companies. And we are happy to give them a showcase and a tool to reach millions of consumers ". This is explained by Giorgio Busnelli, media manager of Amazon for Italy and Spain, at the inauguration in Corso Venezia 2 in Milan of the Amazon Xmas San Babila, an "experiential space" in the center of Milan active until December 1st, where a selection of products is on display and a series of artists' exhibitions is scheduled, opened by that of the singer Emma Marrone.

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Smart echo dot speakers, bluetooth headsets and electric toothbrushes are the best selling products on the ecommerce portal in the offer period of the Black Friday, which has already anticipated the peak of online purchases in the pre-Christmas period, once customary around December 15th. It is possible that in Italy a physical store will arrive Amazon? "We do not comment on our future plans, certainly in other parts of the world we are experimenting with different formats, and we will take decisions based on feedback from customers, the last judges of what works well," said Busnelli, who declined to comment on the strike by retailers in Piedmont, referring to the official note of the company.

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