Heinz shows us the right way to serve ketchup

We all love ketchup (ketchup in some countries), for generations we have dressed our favorite junk with this delight. But it turns out we were wrong all this time.

Heinz Ketchup has just presented to the world his new bottle, called Pour Perfect, where, as we can see in the video above, he teaches us the correct way to serve this sauce.

For a century and a half any mortal took the bottle and poured it the way it seemed best to him that it flowed. But according to the company, the perfect angle to pour it would be around 45 degrees. And this bottle is to teach us how to do it.

Actually there is no great science in the Heinz Ketchup Pour Perfect. Simply the main label has an accommodation that looks weird at first sight.

But serving the sauce serves us as an indicator of the perfect angle: when we see the straight label it is the exact point at which the sauce must be allowed to flow.

The origin of … ketchup

If in Asia they have soy, here we have ketchup, of course not everyone knows that it also comes from Asia.

This curious bottle is the product of a collaboration with the creative agency Rethink Canada. But unfortunately this product will not be released worldwide.

Actually a batch of bottles was produced, but they will be sold only in the city of Toronto. Since everything was always thought of as a viral campaign and fun tutorial.

The reality is that his video has enlightened us. And it has also opened our appetite.